Business

Why D2C Beauty Brands are Booming in India & How You Can Join the Trend

Why D2C Beauty Brands are Booming in India & How You Can Join the Trend

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Have you noticed how many new beauty brands are popping up online in India? Whether it’s skincare, haircare, or makeup, there’s a wave of fresh, exciting brands that you can only find on Instagram, their own websites, or shopping apps. These are called Direct-to-Consumer (D2C) brands, and they’re apparently growing fast. More and more Indian …

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Top Beauty Trends to Watch in 2025

Top Beauty Trends to Watch in 2025: From Fermented Skincare to Solid Shampoo Bars

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The beauty industry never seems to stand still. Every year, new trends come and go, showing drastic changes in consumer values. In 2025, the beauty sector has become even more innovative, ethical, and inclusive, with a strong focus on wellness, minimalism, and environmental responsibility.  So, whether you’re a skincare enthusiast, a brand founder, or just …

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Things Every Brand Owner Should Know Before Selecting a Manufacturer

5 Things Every Brand Owner Should Know Before Selecting a Manufacturer

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Whether you’re launching a new product or planning to scale your existing brand, you must choose the right manufacturer. Apart from common belief, a manufacturer isn’t just a vendor, but it’s a long-term partner that can directly impact your product quality, costs, timelines, and ultimately, your brand’s reputation.  However, many brand owners, especially those new …

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Why Sampling is Crucial Before Launching a Private Label Product

Why Sampling is Crucial Before Launching a Private Label Product

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In this age and time, the private label market is booming with profit. From food and supplements to beauty and home goods, brands are increasingly adopting these labels to sell products under their own name without manufacturing them.  But while the private label model offers many advantages, such as control over branding and higher profit …

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How Long Does It Take to Develop a Custom Skincare Product

How Long Does It Take to Develop a Custom Skincare Product

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Are you planning to launch your own custom skincare brand? But have you ever wondered how long it really takes to bring a custom skincare product to life?   It’s not as quick as mixing a few oils and just slapping a unique label on, but it’s not impossible either.  Whether you’re a skincare enthusiast, a …

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Mistakes to Avoid When Launching a Hair Care Brand

Top 5 Mistakes to Avoid When Launching a Hair Care Brand

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With people becoming more aware about hair and scalp health, the hair care sector is booming with profit. In this time, starting a hair care brand can be exciting and rewarding.  However, launching a brand in this competitive space isn’t as simple as creating a shampoo and just slapping on a pretty label. There are …

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How to Create a Unique Skincare Line: Formulation, Packaging & Branding Tips

How to Create a Unique Skincare Line: Formulation, Packaging and Branding Tips

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In recent years, the skincare industry has been bombarded with various skincare brands, be they independent or renowned, which has apparently created a big competition for the skincare entrepreneurs.  So, if you’re considering launching your own skincare business in 2025, you’re in for a big profit. But with big opportunity comes fierce competition, and standing …

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Eco-Friendly Packaging in Skincare: How to Launch a Sustainable Brand

Eco-Friendly Packaging in Skincare: How to Launch a Sustainable Brand

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As we move toward a life that is more environmentally conscious, the skincare industry, with its high volume of packaging, is facing increasing pressure from both consumers and regulators to reduce its environmental footprint.   One of the most concerning things is their packaging, which often ends up in landfills or the ocean and makes a …

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Sulphate-Free & Paraben-Free: Why These Labels Matter to Today’s Consumers

Sulphate-Free & Paraben-Free: Why These Labels Matter to Today’s Consumers

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Living in an age where information has become easily available, the consumers have become highly aware of what they use on their skin. In this age, product labels have become more than just a list of ingredients; they are a declaration of values, safety, and health.   Among the most prominent labels trending in the beauty …

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top ingredients beauty startups are demanding in India

Top Ingredients Beauty Startups are Demanding in 2025

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The world of beauty is evolving with lightning speed, and in the big year of 2025, it has gone beyond just mere aesthetics and has become all about science, sustainability, and results.   As this shift continues, the consumer becomes more aware, particularly ingredient-savvy, demanding clean, high-performance components that reflect a deeper understanding of skin biology, …

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